Building a Profitable, Purpose-Driven Life with Tana Kramer
- Lisa
- 6 days ago
- 2 min read
In this episode of Stylists Soul Tribe Conversations, I sat down with Tana Kramer—founder of TK Solutions, profitability strategist, and guide for entrepreneurs who are ready to step into financial clarity and intentional living.
Tana’s story takes us from small-town beginnings at her father’s glass shop to managing multi-layered financial operations for big businesses—all the way to launching her own consultancy that helps women entrepreneurs grow purpose-driven and profitable businesses. Here’s what we uncovered in our powerful conversation:
Key Takeaways from Our Chat
1. Profitability is About More Than Just Money
Profit isn't just about a dollar amount—it’s about sustainability and whether your business is truly worth it. Tana defines profitability as having something left over—time, energy, or financial resources—after you’ve poured yourself into your work. If the outcome doesn’t feel worth the effort, it’s time to reevaluate.
2. Wealth Mindset is a Daily Choice
A wealth mindset isn’t about how much you have—it’s about how you think. Tana shared how she actively works on her mindset with journaling, affirmations, movement, and staying intentional. Wealth, to her, is “a life well lived,” not just dollars in the bank.
3. Create a Business That Matches Your Energy
If you're drained by your work, something's off. Tana emphasizes the importance of energy management as a form of wealth. Your business should give as much as it takes. If it doesn’t light you up, it’s not sustainable—and it’s time to pivot.
4. You Get to Choose How You Live
Tana and her husband reimagined their lifestyle by transitioning to RV living after 27 years of parenting. This lifestyle wasn't just about freedom—it was about aligning their values with how they spent their time, money, and energy. The biggest takeaway: you’re allowed to change your life—at any stage.
5. Follow the Breadcrumbs
We talked about noticing clues in your life—the things that light you up, the dreams that won’t leave you alone, and the things you say you “wish” you could do. These are breadcrumbs. Follow them. They often lead to your most authentic path.
6. You Don’t Need to Have All the Answers
Whether you're new to business or ten years in, it's okay to not know everything. Tana encourages business owners to ask questions, get curious, and seek support—because clarity around your numbers, your goals, and your direction creates freedom.
Work With Tana + Connect Further
If you loved this episode and want to learn more about designing a profitable, fulfilling life or getting your business financials on track, you can find Tana at:
Instagram: @tanakramer
Community: Let’s Profit Together – Tana’s finance-focused coworking space for women entrepreneurs ready to move the needle in their business.
Let’s keep rewriting what success looks like—on your terms.
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